Digital Content Toolbox

If you want to reach new customers, have them engage with you, and be welcoming to future contact, it’s pretty clear what you need to do. There is a method to it, and if you take note and follow the experts advice, you will engage your potential audience via content and earn them as a new customer. And it doesn’t have to be hard. Here are 9 key points to creating great digital content for your audience, whether it be through a blog, website, or social media channel, and ensure you engage them. 1. Strong headlines You have about 3 seconds to grab your audience’s attention. Your headline not only has to let them know what your blog/article/post/message is about, it must jump off the screen and draw them in. Ask a question, give them an irrefutable fact, touch their heartstrings and so on… You know what I mean, give them a reason to stop scanning their newsfeed and want to know more about your post. 2. Create original content It’s a given that your audience wil...

Maybe you have the secret formula to attracting sales and leads, and you don't new customers. If that's the case, Well Done!  For the rest of us, it's a hard slog. You need to put in the time and effort to attract new customers. You need to constantly be pumping original engaging content out through the various marketing and social channels to your prospective audience. BUT THAT'S NOT EASY EITHER. Do you struggle to create original visual engaging content to post day after day? (Yes you should be posting that frequently) New business owners, established content managers, and everyone in between - IT DOESN'T HAVE TO BE HARD Constantly coming up with original stories, news, images and videos that will engage potential customers is hard, time consuming and can be costly. I'VE GOT ACCESS TO ALL THE TOOLS YOU NEED. I'll explain in detail how to create engaging content - The key elements of designing good content that wi...